I'm sorry to say that (again), but: Everyone would be better off if we'd just drop the BS idea of "apps" and embrace #PWA as the architecture to build products.
- Oh you want to use our platform, we're terribly sorry but it's iOS only.
- Oh you want to use feature-X on web? Sorry, but we prefer that you install our supper-crappy-app so that we have some vague vanity metrics for ourselves and on you.
- Ah feature-Y? Yeah that exists only on web.
