In the 1980s, American burger chain A&W tried to compete with the McDonald's 1/4-pounder by launching its own 1/3-pounder. However, the product failed miserably because a large proportion of Americans thought 1/4 was bigger than 1/3.
We mention this now, because we always think of this story whenever we find ourselves arguing with fact-resistant Trump supporters online.
It is actually weird that Colonel Sanders hated what they'd done to his Kentucky Fried Chicken and moved to Canada so he could control rhe product, loved Canada, so he built Hospitals. AND ALSO, that A&W split in two, a growing good food version for Canada, and a cheap imitation that no one wants in the US.
I mean, fast food. Fast food.
Col. Sander's white suits and charities were Canadian.
Here's Harlan, Parade Grand Marshal, Brampton, Ontario
Cool. I never knew about Colonel Sanders ties to Canada. What a role model for wealthy people.
He LOVED making food, and after moving to Canada, he stopped getting richer, started charities, built hospitals.
He was a much loved local.
#canpoli
Sanders Wing Trillium Health
Stopped getting richer?
I understand the individual words. But together, they don't make sense
/s
Better we just tax them and properly regulate their businesses.
Yes of course, Tom is a comedian.
Hat tipped.
There wouldn't be billionaires if wages weren't stolen, pensions gutted, if taxes owed had been paid, if coercive markets were not set up, if wells not abandoned, if bribes were not paid, if monopolies not allowed.
Your words to ears that listen. Your wishes to policy.
@kevinrns @newsthump Here to back you up on A&W.
They've long been my favourite fast food chain, as far as those go. They started as a Canadian subsidiary to the American chain but were totally severed when bought by Unilever in 1972. The chain is now owned by a group made up of franchisees and headquartered in Vancouver.
They're a great option for those wanting to boycott the US.
Also, I love the Sanders story. We had Scott's here before they rebranded to KFC.
@newsthump LOL! Reminds me of a professional athlete, who was offered a 1/5th higher salary & outraged rejected the offer saying "I want 1/9th more!"
@newsthump Talks volumes about American education.
@newsthump funny fact: A&W was far more popular in many parts of Asia than McDonalds when I was growing up.
I still remember going to the A&W restaurant at Pantip Plaza to get root beer and curly fries as a kid 
@newsthump Reminds me that the 1994 movie "The Madness of King George", was retitled from the play it was based on ("The Madness of George III") because American audiences would have otherwise thought it was a sequel.
@newsthump Nobody ever went broke underestimating the intelligence of the general public.
@newsthump @Fragglemuppet I laughed at this.